My Role

As their designer and market strategist on this project, I meticulously crafted a website that resonated with their brand identity and empowered customers with an effortless journey through the checkout process.

Key Contributions

🚀 Product Visuals : Collaborated with the client to capture captivating product photography, transforming raw materials into mesmerizing visuals that resonated with their target audience.

🚀 Brand Harmony: Curated a WooCommerce theme that perfectly aligned with their brand language, seamlessly integrating their logo, icons, and fonts into a cohesive symphony.

🚀 SEO : Composed SEO-optimized content, strategically targeting keywords to attract organic traffic and make their offerings hum to the tune of search engine visibility.

🚀 Content: Merged captivating images and engaging text into a website that informed, inspired, and guided visitors seamlessly through their shopping journey.

🚀 Bespoke Product Page: Designed a custom product page with dedicated sections, meticulously highlighting Vixen CBD’s offerings and captivating customers with beauty and functionality.



Visuals: The website now showcases Vixen CBD’s products with stunning visuals, exceeding client expectations and captivating their audience.

SEO: Strategic SEO optimization has positioned the website for enhanced organic traffic and search engine visibility, driving potential customers to their offerings.

User Journey: User-centric design and meticulous functionality enable an effortless shopping experience, guiding customers smoothly towards purchase.

Ecommerce Success: The website now stands as a digital oasis in the competitive marketplace, showcasing Vixen CBD’s brand identity and empowering customers with a harmonious shopping experience.

Edwards collaborative spirit was instrumental in transforming our online presence. The new website is not only visually stunning but also incredibly user-friendly and conversion-focused. We’re already seeing positive results and highly recommend their expertise to anyone seeking a seamless e-commerce experience.

Cat Fox


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